Pāmu and Wellington boutique freezery Wooden Spoon have teamed up to launch an ultra-creamy Deer Milk ‘Very Vanilla’ ice cream.

Both Pāmu and Wooden Spoon are driven by innovation, and so coming together to produce a deer milk ice cream for consumers to enjoy has been a great opportunity for both companies, says Pāmu Deer Milk lead Hamish Glendinning.

Wooden Spoon is known for its unusual and unconventional flavours, and Pāmu is excited to join with them to bring their award-winning deer milk to consumers in a world-first retail-ready format. Pāmu Deer Milk is usually only available to New Zealand’s top chefs around the country.

Sharon Galeon and Midori Willoughby the co-founders of Wooden Spoon are anticipating lots of intrigue with their latest creation. “This exclusive deer milk ice cream provides a novel, interesting and delicious flavour and an exciting alternative to the traditional vanilla ice cream this summer”.

“Together with Wooden Spoon, we’re excited to introduce the ice cream lover to an unexpected and slightly different taste experience with the rich, luxurious taste of Pāmu Deer Milk. But you will have to be in quick as it's available for a limited time only,” Mr Glendinning concluded.

The limited-edition ice cream will be available from November 18, exclusively at Moore Wilson’s in Wellington.


Editors notes:


Stocked at Moore Wilson’s Wellington, Porirua and Masterton stores


November 18th 2021 until sold out


$10.95 per 500mL tub

About Pāmu:

Pāmu is the brand name for Landcorp, a Stated Owned Enterprise, and one of New Zealand’s most innovative farmers and food businesses. It is also the name given to the quality products created by the company. Pāmu is the Māori word ‘to farm’ and reflects the deep connection New Zealanders have with the land, born from respect, and a genuine desire to protect and enhance the environments in which the company works. It’s a proud provenance that stands behind every product bearing the Pāmu name.

About Wooden Spoon:

Wooden Spoon is a small-batch ice cream maker located in Wellington, New Zealand. They handcraft fun, fresh, New Zealand-inspired flavours using the best organic dairy, collaborating with local producers and using great local ingredients.